FFC is the world's first private dining club. Membership is purchased through an NFT and owned by the token-holder.
Created by VCR Group, a team of passionate operators behind several celebrated culinary concepts, FFC will provide unmatched hospitality in a uniquely curated environment.
New York City — the intersection of food and new technology
FFC's first location will be at 141 E Houston Street, designed by acclaimed architect Roger Ferris. The space will be both intimate and airy across 3 floors, with high-ceilings, and curated moments all throughout.
International seafood cuisine
FFC will be a seafood-focused restaurant with a robust raw bar, drawing from international influences, created by award-winning chefs and hospitality experts. For limited members, a private sushi omakase room will be tucked away within the club, which will showcase fresh fish flown in daily from Japan.
A social place for all members to enjoy, with no reservations required
A gorgeous and spacious modern bar will welcome you with elegant seating, vibrant accents, high-ceilings, and a showpiece back-bar.
The heart of our club, where the excitement happens
Our 150-seat restaurant with open-kitchen design will anchor our sprawling space, with each table being meticulously designed for comfortability and unobstructed views.
A transportive experience by a master sushi chef
The 14-seat omakase room will be nestled away in a private section of our club, to ensure the tasting experience is perfectly curated without distraction. “Omakase”, which means entrusting the chef to design the perfect menu, will include the best quality fish flown in daily.
Exclusive for Omakase members only
Flyfish (FF)
2650 Members
1 DESIGN
Flyfish Omakase (FFO)
385 Members
7 DESIGNS
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